We believe in projects that start with people. In each territory, we listen and talk to the communities in a co-creation process based on our values of proximity and empowerment. Mindful of our surroundings, we study the places, work closely with all stakeholders and analyse the competition.

After gathering knowledge and intel about the territory, we develop your project’s positioning following four baselines: people insights, competition analysis, neighbourhood life and opportunities to work with the territory.

We start by listening to all those involved in a project, including owners, inhabitants and public authorities, and by analysing the territory to develop positioning, naming and branding for real estate projects.

We define and perfect the customer journey on your site or project. Signage, guidance tools, mobility solutions are some of the tools we use to provide a seamless on-site and digital experience from arrival to departure. Always with neighbourhood and city networks in sight.

We create communication strategies for real estate projects, ranging from concept development, creation of communication materials, leasing support, marketing plan, advertising strategy or campaign management.

From digital journey design to communication strategy design and implementation, we operate on two intersecting levels: the physical contact points and the digital experience. With this integration, we answer innovation needs and enhance each channel, project or space.

Our approach to real estate marketing extends from project inception to opening day and beyond. The strategy is designed to meet business goals through an action plan that animates the asset and engages the community.